Tuesday, October 19, 2010

Product Development

One of the most significant benefits of a market or trade show is intelligence. While we conduct consumer market research on a regular basis, the opinions of our retail and design partners brings our product development efforts into better focus and provides us with some confidence that new designs will place with retailers. The past two markets our case goods direction has been “familiar forms with a more transitional interpretation” and the response has been very positive. The trend toward cleaner lines and crisp detail continues and that squares well with our product direction. In addition, we are reviewing a number of potential finish introductions with the intent of an overhaul in 2011. Keep an eye on the website for more information.

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